Sourcing

Why a flower quotation has to start with a box, not a stem count

Buyers ask for a price per stem, and it is a reasonable thing to ask. But air freight on this lane almost never charges by weight, there is no standard flower box to assume, and those two facts together mean a per-stem figure with no box specification behind it cannot be compared with another one. This page explains how the charge is actually calculated, using the carrier industry's own published method.

How air freight actually charges

The method is public and standard, even though the prices are not. IATA states it plainly:

"Air carriers can charge by volumetric weight, which is dimensional weight, or by actual weight. Whichever is higher, the volumetric weight or actual weight, that is the amount that will be used for pricing the air freight cost."

"To determine the volumetric rate, the general rule is to divide the volume of the shipment in cubic centimetres by 6000."

So:

volumetric kg  =  (L × W × H in cm) ÷ 6000
chargeable kg  =  the greater of actual gross kg and volumetric kg

One detail that catches people out: the cubic volume is taken from the greatest length, width and height of the package. Bulges, lids and overhang count. A box that measures neatly on paper and bows in the middle when packed is charged on the bow.

Why this matters far more for flowers than for most cargo

Cut flowers are bulky and light. They almost always charge on volume rather than actual weight.

The consequence is counter-intuitive and worth stating directly:

Reducing the weight of a consignment usually does not reduce its freight cost. Reducing its packed volume does.

Box dimensions, how tightly stems are packed, and box height relative to stem length are therefore commercial decisions, not merely handling ones. They belong in the specification conversation, not only in the packhouse.

There is no standard flower box — and that is a finding, not a gap

It would be convenient if "a box of roses" meant something fixed. It does not, and we checked this four ways.

Could a standard exist here? Answer
A Kenyan regulatory or technical standard No. KS 1758 covers hygiene, good practice and contaminant limits across production, handling and marketing. The horticultural crops regulations require a registered packing facility and inspect it for food safety. Kenya regulates who packs, where, and how hygienically — not the geometry of the carton
A recognised international industry standard No — and the clearest evidence is that the industry is campaigning for one. Trade commentary promotes box standardisation as a way to cut logistics costs, claiming materially more flowers per pallet where measurements are uniform. An efficiency being advocated is not a standard being enforced
Trade-practice names Yes, but names are not dimensions. Full box, half box, quarter box, petite box are used constantly — and the dimensions behind them vary by market and supplier, which is exactly why they cannot be relied on
Exporter, packhouse and buyer agreement This is what actually governs. Kenyan suppliers publish box heights keyed to stem length — 40, 50, 60, 70 cm — because a 70 cm stem will not lie flat in a 50 cm box

What genuinely constrains a box is physical, not normative: it should suit the pallet, which must suit the aircraft's unit load device and the hold.

What the volume rule does to a price — worked from a published spec

Take the one box specification we could find actually published — a US wholesaler's designations — and apply the IATA formula to it. These are arithmetic on a third party's published dimensions. They are not our box specifications, and they are not a rate.

Published designation Dimensions Volume Volumetric weight at ÷6000
Full box 41 × 20 × 12 in 161,249 cm³ ≈ 26.9 kg
Half box 41 × 20 × 8 in 107,499 cm³ ≈ 17.9 kg

Read the names sceptically, because they mislead. A "half box" is not half a full box — on these published dimensions it is two-thirds the height, and it prices at almost exactly one-third less on volume. The name suggests 50%; the arithmetic gives 33%.

And the flowers inside are irrelevant to that number. Where a carton's actual weight sits below its volumetric weight — which for flowers it usually does — the charge follows the box, whatever is in it.

Why nobody can simply quote you a freight rate

This is worth understanding before you conclude that a supplier is being evasive. IATA distinguishes four rate types:

Type What it is
General / street / market Published list rates
Promotional Time-limited
Contract "confidential agreements between airlines and freight forwarders"
Spot / ad hoc "negotiated for a single air cargo shipment, based on available capacity"

The rates that apply to a working flower lane are contract or spot. IATA describes contract rates as confidential. That is a structural property of the market, not a fact anybody has failed to look up — and it is why no credible figure for a delivered cost appears anywhere on this site.

That is only half the picture, though. Freight being unquotable does not make the structure of a price unknowable — and on this lane freight is the dominant term rather than a line item. How Kenyan flower pricing is actually layered, and why the price you found is probably the wrong level, sets that out.

What is fixed and knowable on the Kenyan side

Freight cannot be published. Kenya's own statutory charges can, because they are gazetted — and knowing them tells you which parts of a quotation are not up for discussion.

These are two separate agencies under two separate instruments, and they should never be added together into one "Kenyan export cost" line. They are charged differently, for different things.

A — Agriculture and Food Authority, under the Crops (Horticultural Crops) Regulations, Third Schedule:

Item Charge
Export levy 0.25% of customs value, per consignment
Export licence fee KES 10,000, annual
Pack house registration KES 5,000, annual
Inspection for produce conformity KES 1,000 per inspection

The charging provision is explicit that the levy applies "on all horticultural crops destined for export" at 0.25 per cent of the customs value.

B — Kenya Plant Health Inspectorate Service, under the Plant Protection (Fees and Charges) Rules — the certificate, the inspection and the per-consignment export charge. Those are set out on the phytosanitary page, with the court cross-check that confirms them.

Why this belongs on a page about quotations. It separates the negotiable from the fixed. The export levy scales with value; the KEPHIS inspection scales with weight; freight scales with volume. Three different bases, and a quotation that lumps them into one number is hiding which of the three is moving when the price changes. The same three bases, extended to the destination charges, are compared here.

What this means for your enquiry

  • Ask for a box specification, not only a per-stem price — length, width, height and stems per box. Without it, two quotations are not comparable.
  • Check that box height matches your stem length. A taller box than the stems need is volume you are paying to fly.
  • Do not read trade box names as measurements. Ask what the box actually measures.
  • Expect freight to be quoted separately or indicatively, and expect it to move. A supplier who gives you a firm, unconditional freight figure months ahead is telling you something about how they price, not about the market.

What is established here, and what is not

The method is established and primary — the volumetric divisor, the greater-of rule and the rate types are IATA's own published positions. What is not established, and is not published anywhere on this site, is any price: no freight rate, no delivered cost, no per-stem figure. The worked example above is arithmetic applied to a third party's published box dimensions to show the size of the effect. It is not a quotation, not our box, and not a rate.

Ready to specify a requirement?

If you can state the product, stem length, head size, quantity, frequency and destination, we can give you a useful answer. If you cannot yet, say so on the form — every technical field has an “I don’t know yet, please advise” option.

Questions buyers ask about quotations and boxes

Why can't you just give us a price per stem?

Because a per-stem figure with no box specification behind it cannot be compared with another one. Air freight charges on the greater of actual and volumetric weight, and flowers — bulky and light — almost always charge on volume. So the box drives a large part of the cost, and two suppliers quoting "per stem" may be assuming very different cartons. Ask for length, width, height and stems per box, and the numbers become comparable.

Is there a standard flower box?

No. There is no Kenyan regulatory standard for box dimensions — Kenya regulates who packs, where and how hygienically, not the geometry of the carton. There is no recognised international standard either, and the clearest evidence is that the industry is actively campaigning for one. Trade names like "full box" and "half box" are used everywhere, but the dimensions behind them vary by market and supplier. What actually governs is agreement between exporter, packhouse and buyer.

Will lighter flowers cost less to fly?

Usually not. Where volumetric weight exceeds actual weight — the normal case for cut flowers — the charge follows the volume, not the contents. Reducing packed volume reduces cost; reducing weight generally does not. That makes box height relative to stem length a commercial decision rather than a packing detail.

Is a half box half the price to fly?

No, and the name is misleading. On the one published specification we could locate, a half box is two-thirds the height of a full box, not half — 8 inches against 12 — and its volumetric weight is about 17.9 kg against 26.9 kg, roughly a third less, not half. Read box names as labels, not measurements.

Why won't anyone publish a freight rate?

Because the rates that apply to a real lane are contract or spot, and IATA describes contract rates as "confidential agreements between airlines and freight forwarders". Spot rates are negotiated per shipment against available capacity. This is a structural property of air cargo, not evasiveness — and it is why no delivered cost or freight figure appears anywhere on this site.

Last verified 25 September 2026 · next review March 2027

Sources

  1. IATA — air cargo chargeable weight and rate types Source tier Industry authority — primary · Checked 23 September 2026
    What we read

    The greater-of rule between actual and volumetric weight, the 6,000 cm³/kg divisor, cubic volume taken from the greatest dimensions of the package, and the four rate types including contract rates described as confidential agreements between airlines and freight forwarders

  2. Kenya Bureau of Standards — KS 1758 Part 1, horticulture industry code of practice Source tier Kenyan government · Checked 25 September 2026
    What we read

    Cited only to establish what the standard covers — hygiene, good practice, contaminant limits across production, handling and marketing — and that it specifies no packaging dimensions. This page states no position on whether KS 1758 is mandatory. The Authority's own KS 1758 subdomain did not resolve when checked

  3. Published trade box designations — a US wholesaler's specification Source tier Secondary — one wholesaler, one market · Checked 23 September 2026
    What we read

    Full, half, quarter and petite box dimensions in inches. SECONDARY and explicitly not a standard — used on this page only as published figures to demonstrate the volumetric effect, with the arithmetic shown so it can be checked

  4. Kenya Law — The Crops (Horticultural Crops) Regulations, L.N. 118/2020, Third Schedule and Regulation 33(1) Source tier Kenyan government — primary · Data year 2022 · Checked 23 September 2026
    What we read

    The export levy at 0.25% of customs value per consignment, quoted from the charging provision, together with the annual licence, pack house registration and inspection fees. Read from the consolidated text as at 31 December 2022 — the PDF in circulation is a scanned image and yields almost no extractable text

Get a quote